Credits
Client: Fleeters
Direction: John Araque & Jan Callís
Creative director: Santiago Medina
Production house: Delicatessen
Production management: Axcell Demo
Years: 2023 - 2024 - 2025
Fleeters is a french footwear brand that develops barefoot style shoes. The company has an eco conscious approach, funded by specialist in podiatry and wellness lifestyle.
The 2023 campaign focused on the brand's launch in the German market and on refreshing its social media content.
In 2024, two campaigns were produced - summer and winter - to showcase the brand's new footwear models.
The 2025 campaign focused on showcasing new footwear designs and creating content around foot wellness exercices and self-care.
