Credits
Client: Turrón El Lobo
Agency: Summa Branding
Direction: John Araque & Jan Callís
Production house: KIPOL
Production management: Marina García
Production assistant: Axcell Demo
Christmas campaign (2025) for Turron El Lobo, a spanish company based in Alicante, dedicated to the national production of nougat (turrón).
The ad launch a brand new product: a specially designed nougat for dogs. The often-forgotten members of the family now can enjoy the holidays with everyone else.